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EUDORA CD STORES
BOTICÁRIO GROUP
CDs - Belo Horizonte | Campo Grande | Christmas
2015
EUDORA CD STORES
BOTICÁRIO GROUP
CDs - Belo Horizonte | Campo Grande | Christmas
2015
The Eudora CD stores, one of Grupo Boticário's brands, were developed strategically thinking about the collaborators, who are the true representatives of the brand.
The project should include a store next to the distribution center (DC), at the same time the place should have rooms and spaces for meetings, lectures, congresses and brand events.
The project has an interesting feature, the store is for the representatives and not the end customer. It was an interesting challenge and an unusual experience in retail projects.
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